WHAT IT IS: Delivering comical ad-libs and airtight rhymes, platinum-selling Minnesota maverick Yung Gravy has continued to drop heat since emerging in 2016. With his unique style and panache, Gravy scored a breakout single with “oops!,” which has amassed 15m Spotify streams with only 10% of streams coming from playlisting, averaging 500k plays per day while rising to #14 on the U.S. Viral Chart. Bringing old-school samples through gritty trap beats, Gravy has a gift for crafting infectious tracks, exhibited by his latest album, Gassanova, which picked up 10m first-week global streams.
ALBUM: Gasanova
RELEASE DATE: 10/2/20
SINGLE: “oops!”
LIVE: Sold out two global headline tours
INTERNET: 5m+ monthly Spotify listeners, 500k+ daily streams, reached Top 15 U.S. Viral Chart; gained nearly 2m followers on TikTok in three weeks, 122k+ videos
RADIO: Currently impacting Top 40 and Alt
PRESS: HotNewHipHop (“His use of classic disco and soul samples is refreshing, placing him in a sound that’s rarely frequented”), The Odyssey (“It’s refreshing to have a creative voice making something different”)
BOOKING: Matt Adler/Paradigm
PUBLISHING: Jamie Kinelski/Kobalt
MANAGEMENT: Henley Halem/TMWRK