NEAR TRUTHS: REALIGNMENT AND RECOGNITION
Underscoring the year's biggest stories (11/19a)
NEAR TRUTHS: THE ELEPHANT IN THE ROOM
Nervous time in the music biz and beyond. (11/16a)
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NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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WHAT IT IS: With his debut single, “Stuck in the Middle,” rocketing up Spotify’s U.S. Viral chart to the top spot shortly after its release—and currently sitting on the viral chart in 15 territories—Tai Verdes has amassed 75m+ streams RTD on the TikTok-assisted viral hit. Garnering 2.3m+ creations using the track and over 1b views, 24-year-old Verdes has been gaining traction by using TikTok as a promotional tool and as a storytelling platform. Carving his own path, the charismatic alt/indie up-and-comer has a knack for writing catchy lyrics, exemplified by his latest release, “DRUGS.”
SINGLE: “DRUGS”
INTERNET: 85m+ global streams; 2.6m+ monthly Spotify listeners, “DRUGS” on 12 Spotify Viral charts (#2 U.S., #4 Canada and #7 Global at presstime); “Stuck in the Middle” made 23 Spotify Viral charts, peaked #1 U.S.; was the #1 recommended song on TikTok with 1b+ views
LIVE: Performed TikTok’s NYE virtual show
RADIO: “DRUGS” was added to Sirius XM’s Alt Nation and “Stuck in the Middle” is currently building at Alt, #32 at presstime
PRESS: Alternative Press, Flaunt, Rolling Stone, Lyrical Lemonade, Nylon, Ones to Watch, NYT, Amazon’s Artists to Watch 2021 list
BOOKING: Zac Bluestone & Matt Galle/Paradigm
PUBLISHING: Very Good Tai Verdes Songs (ASCAP)
MANAGEMENT: Ryan Chisholm & Brandon Epstein/Work of Art Management