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GREIN ON GRAMMYS: BEST NEW ARTIST
Eight is enough. (10/23a)
RIRI PASSES ON SUPER BOWL LIII HALFTIME
Solidarity in action (10/19a)
BORN AGAIN, AGAIN
Can it hold off "Star" power? (10/23a)
YOUR TOP 20 IS BORN UNDER A BRAD SIGN
Gaga and Cooper on repeat (10/17a)
THE LAST HURDLE (UPDATE)
The final call will go down in Brussels. (10/22a)
GRAMMY CONTENDERS
We chat with big stars, rising stars and next big things.
MMA FOR DUMMIES
Not Mixed Martial Arts; the Music Modernization Act, dummy.
IS IT COLD IN HERE?
...or are our bosses from outer space?
THE KIDS
They're leaning on the button.
THE B-SIDE
YK Osiris (Def Jam)
5/8/18

WHAT IT IS: In March, “Valentine” was posted on YouTube. It was played more than 2m times in 10 days and then exploded, averaging 700k plays per week. The song became a viral phenomenon; by the time the track launched at DSPs on 4/20, views were at 6m. Osiris’ growth and engagement on Instagram have surged rapidly, making him one of the hottest new artists to come out of Florida.
ALBUM:
Mixtape this summer
SINGLE:
“Valentine”
LIVE:
Southeast run in May
INTERNET:
Up 500k+ Instagram followers since top of March (now at 565k)
PRESS:
IG videos of Osiris singing have garnered 2m+ views, have been reposted by WorldStar, Media Take Out, Baller Alert and Industry on Blast
MANAGEMENT:
Alexander “AE” Edwards