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TO THE MAX (UPDATE)
Warner U.K. chief thinking globally (3/27a)
FISHER KING
ACM boss talks Nashville (3/27a)
SONG REVENUE CHART: CASH MONEY FROM THE CELESTIAL JUKEBOX
Can you say "cha-ching?" (3/24a)
STREAMING SONGS: UNIVERSALLY DOMINANT
75% marketshare ... that's good, right? (3/24a)
SPOTIFY DEALS
If they don't come soon, what happens to the IPO?
LORDE'S NEXT LEVEL
How Melodrama took shape.
LABEL BIGWIGS SPILL THE BEANS
We go deep with a couple of top execs.
THE STRINGER ASCENDENCY
This adventure coming soon to a trade website near you.
THE B-SIDE
Morgan Wallen (Big Loud)
3/14/17

WHAT IT IS: Very rarely does an artist come along with a tone or take that shakes a format to its core. For Country, that is Morgan Wallen. His first single, “The Way I Talk,” which is climbing up the charts, is a true definition of who he is and where he’s from. It’s already garnered more than 5m Spotify streams, widespread heavy airplay, max spins on Sirius XM’s The Highway and critical acclaim. Since moving to Music City in 2015, he’s also been welcomed into the prestigious Nashville writing community with hitmakers including Craig Wiseman, Rodney ClawsonChris Tompkins, the Warren BrothersMatt Dragstrem and more. He crafted his The Way I Talk EP with award-winning producer Joey Moi.
ALBUM: The Way I Talk EP
RELEASE DATE: 7/29/16
SINGLE: “The Way I Talk”
LIVE: Florida Georgia Line’s Dig Your Roots Tour in 2017; opened for Cole SwindellKip MooreChris Lane, more in 2016
INTERNET: 271k+ monthly listeners and 6m streams on Spotify; 4k Vevo subscribers; Instagram fan engagement up 800% in last six months; 846,517 organic impressions on Twitter in last six months
RADIO: Debut single “The Way I Talk” impacted 9/12/16; Currently Top 50
PRESS: Nash Country Weekly, Taste of Country, more
BOOKING: Kevin NealAustin Neal/WME
PUBLISHING: Big Loud Mountain}
MANAGEMENT: Mike BachtaDirk Hemsath/The Working Group Management