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By Kim Hughes
August 25, 2010
I know this is starting to sound like a broken record (and what kids today even know what that means?), but Usher hits Top 5 as predicted and is headed straight for #1, thanks to Jive’s Strazza and Beata. “DJ Got Us Fallin’ in Love” f/Pitbull is Most Increased +560. I can’t stress enough the instant, massive success of this song. That being noted, “Hot Tottie” f/Jay-Z and Ester Dean is another bun in the oven about to be BAKED, as it debuts at #30, +489. Dude came back with a vengeance and can do no wrong right now. His champions include KBOS, WHHH, WCKX, WMBX, WQHT, KPWR and many more. Chris Brown has made a comeback with his #1 Urban hit, “Deuces” f/Tyga and Kevin McCall, which shoots #34-28 at Rhythm and is already looking like a home run for KMEL’s Don and Kenard with big callout scores, while WLLD’s Orlando and Brewstaaa, WNHT’s Shady, WHWT’s DJ Fresh and WZPW’s Amanda all call in top phones. Miguel’s “All I Want Is You” f/J. Cole has proven to be a research hit for KMEL, WZMX, WLLD and KISV, with WNHT’s Shady reporting Top 10 requests, while WQHT’s Ebro and Jill are spin leaders. Also on the Jive priority plate is Master Shortie, with both Jonathan Shuford and Ewrek early fans of “Bringing It Back.”… Capitol’s Paula and Rachael go for Top 10 on Cali Swag District’s “Teach Me How to Dougie,” with WPOW’s Tom and Baby Bree stepping into the fray and adding, while KMEL’s Don and Kenard, KHHM’s Pattie and Short-E, WJHM’s Victor and Dawn and KOHT’s D-Wayne all call in Top 5s. This has been major for months with KPEZ’s Jay and JoJo, KXHT’s Mobetter, KKND’s Lebron, KKUU’s Antdog and Ron T. and more… Universal Republic’s Gary and Alisa drive Enrique Eglesias f/Pitbull #25-21, gaining +462 with “I Like It,” and so does radio! KHHM’s Short-E reports huge PPM “M” scores, while it’s either Top 10 callout or requests for KDON’s Sam and Eric the Funky1, KKUU’s Antdog and Ron T., KTBT’s Corbin and Jonathan, WJJS’ Greg and WBBM’s Erik and Todd, who call it a ‘strong subpower.” You get the idea. It’s a hit all over the country, even in Alaska, claims KFAT’s McConnell. New believers include XHTZ’s Fred, Tre and Kat, WPYO’s Stevie, KVEG’s Sherita and Gabriella, and WKHT’s Darren and Joey. Jay Sean’s “2012 – It Ain’t the End” debuts at #39 Mediabase, +183, with WBBM, KLUC and KZFM all stepping up. It’s brand-new for WPOW and KSFM, while the video just launched, so watch for this to kick into high gear now… Drake is one more cat who can do no wrong at the moment. For starters, Universal Motown’s Todd, Sujit and Davey take this #21-19, 220. It’s #1 on Urban Mediabase and approaching Top 15 at Rhythm, while MTV adds. Out in front are WHHH, WWKX, WQHT and WZMX. There’s no shortage of fans on Drake’s “Fancy” f/Swizz Beatz and T.I., either, which jumps #35-31, increasing +306. Blazing the trail on this are WPGC, KMEL, KPWR and WHHH, making it look like his next smash. Nelly came back hard with a Top 5-selling song on iTunes, “Just a Dream,” which shoots #36-33, +331, with WBBM’s Todd and Erik, KLUC’s Cat and JB, WBTT’s Scrap and Omar, and KTBT’s Corbin and Jonathan all predicting winner. Kid Cudi’s “Erase Me” f/Kanye West has major markets like N.Y., L.A., Philly and Salt Lake City heating him up. SRC’s Rifkind and the U Crew build Asher Roth’s “G.R.I.N.D.,” which is getting love from WJQM’s JD, KWYD’s Mikey and Complex, KKUU’s Antdog and Ron R., KDGS’ Greg, WNHT’s Shady, etc. Lil Wayne has a hot new single, “Right Above It,” f/Drake, debuting at the top of iTunes. It’s already getting an early look from WQHT’s Ebro and Jill, KPWR’s Jimmy and Eman, WJMN’s Chris and Pup Dawg, WRDW’s Leo and Kannon, and WWKX’s Dan. Glasses Malone’s “I Get Doe” breaks out at WNHT, KKUU, KCAQ, KUUU and KPWR, while Birdman’s “Loyalty” busts down the door for WQHT, WNHT, WOCQ and KHTN… Sean Kingston’s still out on his sold-out summer tour with the Bieb. “Letting Go (Dutty Love)” has #2 RatetheMusic research with females, and it’s taking off for WPTY’s Vic, Rudy and Matt, WRDW’s Leo and Kannon, KKWD’s Cisco and WJMN’s Chris and Pup Dawg, to name the front runners. Digital single sales cracked 100k, with plenty of programmers picking it as a hit, too, including Kenard Karter, Brewstaaa, D-Wayne, Greg Williams and more… RCA Music Group’s Michael and Ant attend to Ke$ha and “Take It Off” for ya gurl. The single is on fire at Pop, the duo’s bringing it on at Rhythm and it’s about to be a smash for WIBT’s Special Ed, KTBT’s Corbin and Jonathan, WJJS’ Greg, KWIN’s Scotty D., KWYD’s Mikey and Complex and KVEG’s Sherita and Gabriella. Clear Channel’s Premium Choice stations give it the nod, too, so now you’ll see it up and running at KXJM, KPTT and KGGI. The pop diva was nominated for three VMAs, with a clip getting heavy airplay on MTV Hits, while you can also peep it on VH1 and Fuse, too…
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