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PRIMARY WAVE CREATES CURE 8


Primary Wave
is launching Cure 8—a new, digital-only label with a focus on releasing cover song compilations. The first project, apparently titled discovered, Vol.1, is due this Friday. The premier set's lead single is a Parachute cover of Zedd, Maren Morris & Grey’s “The Middle.” A full tracklisting can be seen below. You'll note CeeLo's covering "Africa," which seems to be a new thing. For a take on Toto you definitely don't want to hear, come by the HITS offices on karaoke night.

As for the structure of Cure 8, it's a partnership wherein the label and the artist have a 50/50 share when it comes to the ownership of the master. Leading up to and after release, the label provides marketing, press, DSP delivery, playlist pitching and related content creation. They also handle all clearances, accounting and mechanical royalty payments. 

ARETHA FRANKLIN,
1942-2018
The Queen of Soul is with her Lord. (8/17a)
THE WORLD SAYS FAREWELL TO ARETHA
The outpouring has been overwhelming. (8/17a)
STREAMING SONGS:
A LA "MODE"
That is totally sicko. (8/17a)
ARIANA PAYS TRIBUTE TO ARETHA
Two generations of natural women (8/17a)
FLIPPING THE DEMAND FOR HIP-HOP FASHION INTO ALBUM SALES
Merch is bigger than ever. (8/17a)
HITS' 32ND ANNIVERSARY ISSUE
Or as it's known in the trade-publishing world, Doorstop 2.0.
THE A&R EXECS
That stands for Artists and Repertoire, in case you were wondering.
PIZZA AND MARKETSHARE
I'm winning this one.
THE BOILER ROOM
It's the new tape room.
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