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Who is that with James Bay?

GRAMMY SHAZAMMY

How did Grammy night performances inspire Shazam users to click their buy links during the show? Let’s take a look at some key performances.

  • James Bay's "Let It Go" saw a 495% increase in buy clicks on Shazam during his Grammy performance.
  • Tori Kelly's "Hollow" saw a 779% increase in buy clicks.
  • Little Big Town's "Girl Crush” increased by 1200%.
  • Andra Day and Ellie Goulding's "Rise Up" & "Love Me Like You Do" medley was Shazamed 71k+ times and prompted 2.5k+ buy clicks.
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