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Monday, August 31, 2015

THE WEEKND
GOES KABOOM

With his big debut—likely boosted by a literally incendiary VMAs perf and his appearance on two Apple ads—The Weeknd is on track to have the #2 debut and #8 album with TEA of the year in his first week.

Adding the 520k TEA of the previously released four tracks, plus the current first-week projection of 385-410k, that would put the XO/Republic breakout on track to do around total 900-925k TEA year-to-date. That would enable him to edge out Fall Out Boy for Top 10 YTD sales, and place him behind only labelmate and fellow Toronto native Drake for the year's top debut.

Meanwhile, could The Weeknd overtake Drake in streams? His Beauty Behind The Madness raked in over 20m streams in only three days. This new piece of info raises our overall SPS projection to 385-410k.

 
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