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Wednesday, January 14, 2015

SOCIAL STUDIES

Bonnaroo's Hugely Eclectic Lineup

The organizers of the Bonnaroo Festival are making fans work for it this year, by announcing their lineup incrementally and requiring additional steps to retrieve the info.

First, fans were urged to call a hotline to get the name of one artist that’s playing this year’s festival, then required to share that artist on social media with the hashtag #bonnaroo. Celebrities like Tony Hawk and Lucy Hale are getting in on the action too, dropping the first few names earlier today.

After gathering all the fan announcements on their website, by the end of the night, we'll know everyone that’s going to be heading to Tennessee this year. Fun, right? With the full lineup officially released, acts include Billy Joel, Robert Plant, Kendrick Lamar, The War on Drugs, Deadmau5, Hozier, Earth Wind & Fire, Tears for Fears, Tove Lo, Florence + the Machine, Mumford & Sons, Bleachers, Gary Clark Jr., Slayer, My Morning Jacket, AWOLNATION, Childish Gambino, Alabama Shakes, Guster, Shakey Graves, Royal Blood, Bahamas and Priory.

 
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