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NYT on Scooter

GANGIN’ UP STYLE: Scooter Braun’s management rollup offensive—a story broken by our own I.B. Bad in late August and updated during the last two months—has hit the mainstream. In a New York Times piece posted on Sunday, media reporter Ben Sisario puts the value of the investment fund secured by the 32-year-old Braun at $120m and notes that Hollywood mogul Jeffrey Katzenberg is said to be acting as an informal adviser on the project. He also adds the name of Nashville-based Jason Owen (Shania Twain, Little Big Town) to a list compiled by I.B. of managers who are either locked in or in talks with Braun that includes Drake’s management team and Troy Carter, who parted ways with his client Lady Gaga a week ago. “But Carter has reportedly remained involved in the marketing of Lady Gaga’s new album, ARTPOP, and it is unclear whether a separation agreement between them has been fully negotiated,” Sisario writes. “Despite this uncertainty, talks between Braun and Carter about the venture are said to have continued.” (11/11a)

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