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Tuesday, January 14, 2014

Aloe Blacc

BLACC INK: As we noted previously, "The Man" by XIX/Interscope's Aloe Blacc is exploding at iTunes; it was #2 this morning, yet it's had no radio airplay. It's also vaulted up the Shazam 100 (about which more soon). What's behind the massive surge? Beats TV commercial exposure during big games. Check out this compelling extended spot for Beats Studio headphones featuring Niners QB Colin Kaepernick, with a helpful chyron identifying the artist, song and EP; a similar ad featuring Nets power forward Kevin Garnett is here. (1/14p)

 
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