LeBron Beats

BEATS FUN FACT: Word is that LeBron James received Beats Electronics stock likely to be worth in the neighborhood of $30 million (based on Apple's reported offering price) as part of his endorsement deal with the company. "Beats is thrilled to be in business with LeBron James,” said Beats co-founder Jimmy Iovine in a quote to CNBC when the James deal was launched. “Powerbeats were inspired by his extraordinarily high standards and expectations; we knew if they sounded incredible and fit perfectly through his most brutal workout sessions, we had a winner. People that we talk to all seem to agree and we have the sales velocity to back it up." Iovine executive-produced More Than a Game, the 2009 documentary film on James. (5/16a)