THE ORCHARD AND MICHAEL CAPLAN LAUNCH A LABEL

The Orchard has entered into "an extensive and exclusive arrangement" with One Haven Music and its Chairman/CEO, industry veteran Michael Caplan, who brings his seasoned A&R experience and extensive network of artist and label relationships to the 12-year-old company, an innovator in digital media services.

The Orchard will support One Haven projects as a turn-key, comprehensive entertainment solutions provider, with global sales and marketing; physical and digital distribution; business intelligence tools, solutions and support; synchronization licensing for film, TV and advertising; and in certain cases, co-investment capital.

Caplan has been blazing new trails in the music biz since 1983, when he began his career working for the legendary Morris Levy. After holding marketing and promotions jobs for various record stores and labels, Caplan moved to the A&R department at Epic Records. During his 20 years at the label, he signed and helped to break such artists as Living Colour, Keb'Mo', Firehouse, Ginuwine and G. Love, while also helping revitalize veteran acts including the Allman Brothers Band and Tower of Power.

In 2003, Caplan left Sony Music to start Or Music, where he signed and broke Matisyahu and Los Lonely Boys. In 2006, be returned to Sony BMG as SVP A&R at Columbia before serving as EVP A&R at Razor & Tie (currently an Orchard client).

As The Orchard/One Haven venture commences, Caplan, alongside One Haven President Jonathan Chang, will sign and provide A&R support to acts that will benefit from The Orchard’s established marketing and promotions strategies across physical and digital formats.

Said Caplan: “One Haven Music will establish itself as a label home for vital and original artists that allow them to touch and feel their fan base as well as grow their craft to its full potential. We're excited to be doing it at The Orchard, which was born of the digital age...an organization that embraces change, rather than trying to stomp it out.”

Commented The Orchard EVP/GM Brad Navin: “Since the advent of digital, The Orchard has innovated at the service of independent artists and labels and been their aggressive advocate at the forefront of this exciting period of industry transformation. Our mantra has always been to build and monetize the audience and, with this new label, One Haven Music, we will continue to grow and build on that foundation.

“With this announcement, we pioneer an entirely new platform and product: Orchard as a turn-key solutions provider for those whose business is finding great talent and making great music. Michael’s keen ear and commercial sensibilities and vast industry network plug into Orchard’s global capabilities for an entirely new artist model. We look forward to proving that it’s never been a better time to be an artist with talent, vision and conviction.”