The music-video outlet, co-owned by UMG and Sony along with Dubai Partners, has been on the block for some time, with Guggenheim among its principal suitors. But VEVO's approximately $800m price tag proved too steep for them.
For Jimmy, VEVO could represent an essential piece of the puzzle as Beats Music builds a content infrastructure for the next generation of Apple devices, including the expansion of Apple TV (into which VEVO is already integrated).
Given the equity the majors variously have in Beats and/or Beats Music, transitioning VEVO to Beats could be more about trading stock than writing checks (apart from buying out Dubai).
VMAs BEAMING BACK
TO THE BIG APPLE Getting back to where they once belonged (4/24a)
THE COUNT: ALL THE DESERT'S A STAGE
Jon Wayne is rolling over in his grave. (4/24a)
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THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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